I went to renew my poetic license today, but they said first I need to do an I exam


Dali, by being dali, was in himself a revolution of one man, a tsunami of
pure inhibited strangeness
and peculiar mannerism.  Dali created himself in his own image.



You cant sell news stories that have data and cautious predictions. Where is the panic? Where is the impending doom? C'mon people , give me something to work with here…

    Opinions / Science / Theory of Relative Ignorance  

..and as I was a yuppy marketing and advertising executive for the better part
of a decade, I am not really impressed with stories of selling your soul to the devil...

    Art & Culture / Music / Blues / Robert Johnson  

Umberto Eco - Linguistic Legend

I love the smell of book ink in the morning."

I always liked Umberto eco. He is all right, for a university professor that is.

The good of a book lies in its being read. A book is made up of signs that speak of other signs, which in their turn speak of things. Without an eye to read them, a book contains signs that produce no concepts; therefore it is dumb. "

For a while there , when I was young and impressionable, I actually liked the fact he was a semiotics professor in one of the best universities in Italy, where I was residing at the moment. I think it was still that young notion that a degree or a teaching position means society has given you the license to be creative, you are official now. Certified. Thank god I outgrew that nonsense.

What did I really think fifteen years ago? A nonbeliever, I felt guilty in the midst of all those believers. And since it seemed to me that they were in the right, I decided to believe, as you might decide to take an aspirin: It can't hurt and you might get better."

Today, when I look at umberto's work, I find that the only thing that saves him, over and over again, is his exquisite sense of humor. Refined, articulated, sharp as a scalpel, and just plain old funny.

I felt like poisoning a monk."
(on why he wrote "The Name of the Rose.)

Umberto eco had the whole language thing worked out to the last dot on each I, and cross on each T… he was a master of meanings and charmingly enough, thought that the academic rules actually work in the real world. I have attached a link to a long list of instructions Umberto eco published many years ago. I have read it on different occasions in different stages of my life and have to say that it did make sense. Did. Now when I go over it I can easily mark for each "though shall not do" item, one or more successful authors who made a career out of these "mistakes"

The real hero is always a hero by mistake;
he dreams of being an honest coward like everybody else."

On the other hand he does write those wonderful books, so I guess that advices he gave himself worked. 'the pendulum of faucault' is one of my favorite books, and 'the name of the rose' is a masterpiece. He does know how to create a mystery and a twisted story, like old fashioned story tellers know, with a dark smile, a violent undertone, tension, intrigue. Umberto eco is what Dan brown wanted to be and never will.

He thought he would become accustomed to the idea, not yet understanding that it is useless to become accustomed to the loss of a father, for it will never happen a second time: might as well leave the wound open. "


But my favorite umberto eco work is "misreading" ( diario minimo) which is a collection of masses, articles and parodies of classical novels. "granita" is a story of a man obsessed with elderly ladies mocking Lolita, "porta ludovica" is a parody on anthropological studies of cultures, and he even takes the time to kick Plato and Socrates a couple of times in "the culture industry". It's good stuff. Trust me.

I have come to believe that the whole world is an enigma, a harmless enigma that is made terrible by our own mad attempt to interpret it as though it had an underlying truth.


Rules of writing (well)